Thece

Content Creation | Social Media Strategy | Market Research
Company Overview
Thece is an esports-focused advertising startup dedicated to connecting brands with gaming communities through innovative marketing strategies. The company specializes in creating impactful campaigns that resonate with digital-native audiences, blending market research, creative content, and data-driven insights. By focusing on authentic engagement, Thece helps brands navigate the evolving esports landscape and drive meaningful connections.
My Role
At Thece, I served as a Media Strategist, managing daily content across X and LinkedIn while collaborating closely with professional designers and video editors to produce high-quality marketing materials. I helped create content for real ad campaigns targeting known brands in the esports and gaming space. I also conducted market research to inform content strategies and identify emerging trends. I drove 300,000+ monthly impressions, and helped position the company for growth in a competitive industry.

Featured Videos

Thece Marketing Video

I collaborated with Thece’s marketing team and a professional designer/video editor to plan and create this promotional video, highlighting how Thece connects brands with gaming audiences. I contributed to concept development, messaging, and visual direction.

MK1 Challenge Wrap-up

I supported Thece’s marketing efforts by helping produce this campaign wrap-up for the Mortal Kombat 1 challenge. The video highlights top performers and captures how the community engaged with the brand through gameplay and competition.

Podcast Promo Video

I created this promotional video to spotlight Thece CEO Zack Rozga and drive engagement around his podcast appearance. Working independently, I handled the video editing, graphic design, and messaging to create a piece tailored for social media promotion.

Letters of Reccomendation

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